APA

Walker O. C., Mullins W. J., Boyd W. H. & Larreche Claude- Jean. (2006). Marketing Strategy. New Delhi: Tata McGraw-Hill.

Chicago

Walker Orville C, Mullins W John, Boyd W Harper and Larreche Claude- Jean. 2006. Marketing Strategy. New Delhi: Tata McGraw-Hill.

Harvard

Walker O. C., Mullins W. J., Boyd W. H. and Larreche Claude- Jean. (2006). Marketing Strategy. New Delhi: Tata McGraw-Hill.

MLA

Walker Orville C, Mullins W John, Boyd W Harper and Larreche Claude- Jean. Marketing Strategy. New Delhi: Tata McGraw-Hill. 2006.