000 00741cam a2200241 i 4500
005 20260301130107.0
008 250721s2006 ii gr 000 0 eng d
020 _a0070611432
082 1 4 _a658.8
_bM A R
100 1 _aWalker, Orville C.
_eAuthor.
245 1 0 _aMarketing Strategy :
_b A Decision-Focused Approach /
_cOrville C. Walker {other three}.
250 _aFifthe Edition.
264 3 1 _aNew Delhi :
_bTata McGraw-Hill,
_c2006.
300 _a346 Pages.
500 _aINCLUDES INDEX
650 1 7 _aMARKETING.
650 1 7 _aMANAGEMENT.
700 1 _aMullins, W. John
_eAuthor.
700 1 _aBoyd, W. Harper
_eAuthor.
700 1 _aLarreche Claude- Jean
_eAuthor.
942 _2ddc
_cBK
999 _c113621
_d113621